Deal Announcement

DC Advisory advises TOOLPORT on its sale to The Riverside Company

25 Sep 2019


• Founded in 1984 and based in Norderstedt, Germany, TOOLPORT is the leading European online provider of professional tents and spare parts for the consumer and industrial markets
• TOOLPORT operates an online distribution model supported by a specialised and high-quality customer service team
• TOOLPORT’s product portfolio includes a broad range of professional tents, such as party tents, portable garages or arched shelters, catering to the various use cases of both B2C and B2B customers
• TOOLPORT distinguishes itself through superior product quality, best-in-class availability, and exceptional customer service
• Based on over a decade of strong, profitable and self-financed growth, the owner decided to seek a strong partner who would support TOOLPORT in its future development to reach the next stage in the company’s history


• DC Advisory (DC) was engaged by the shareholder to act as exclusive sell-side advisor
• DC ran a full scope M&A process, including a lender education and vendor due diligence
• DC sustained strong investor interest in the transaction and collected a high number of attractive offers to encourage optimum bidder competition throughout


• Four months after the market approach, the future partner for TOOLPORT was identified and the purchase agreement signed
• The sole shareholder of TOOLPORT sold a majority stake in the company to The Riverside Company, in combination with a significant reinvestment
• The parties have agreed to keep the purchase price confidential

Deal Team

Stephan von Parpart

Managing Director

Philipp Sebbesse

Managing Director

Daniel Gebler

Managing Director

Marco Zeidler


CEO and sole shareholder of TOOLPORT commented: 

“DC Advisory was an experienced and reliable partner throughout the whole sale process and supported TOOLPORT, and myself, in identifying the right partner. Riverside has a strong track record of partnering with founders to grow businesses internationally. Their experience, expertise and network will enable us to make TOOLPORT bigger and better.”