DC Advisory US adds to Media & Telecom practice with Managing Director Gretchen Tibbits

Gretchen brings to DC over 25 years of operational and financial experience, with recent roles including Managing Director at Progress Partners and President & Chief Operating Officer at LittleThings. Gretchen’s recent deal success includes representing Trusted Media Brands on its merger with Jukin Media, Outside (formerly Pocket Outdoor Media) on ten acquisitions, including its acquisitions of Outside Magazine & Outside TV and Pinkbike, CyclingTips, & Trailforks, and Wild Sky Media on its sale to Bright Mountain Media.

Gretchen earned her B.A. from the University of Virginia where she maintains an active involvement, most notably Chairing the Arts Endowment and the Capital Campaign for the Center for the Arts. She earned her MBA from NYU Stern School of Business where she was a Stern Scholar.

“Disruption in the media space has accelerated during the pandemic, with increased value placed on content and the effectiveness of its delivery to targeted audiences. As technology challenges virtually all revenue streams - including advertisement - subscription monetization is increasingly being guided by data analytics for measurement, driving new investment opportunities in the space. As an industry veteran, Gretchen’s appointment ensures we can continue making a difference to our clients with her unique skill set and experience - welcome Gretchen.”

"DC Advisory’s global offering, reputation for deep sector knowledge, and track record of providing the right advice to clients in all situations is an unmatched value proposition. I plan to bring the perspective I’ve gained through decades of operational experience and my focus on the client to an organization where I know it will resonate. I am excited to become an integral part of the Media & Telecom group and collaborate with a team that has a mission to make a difference in its marketplaces."